%20blue.png)
Email Marketing
Connect with your audience and promote your brand with the right email campaign tools.
Benchmark Email
Benchmark is a quick and easy process to create professional-looking emails to keep your customers and interested parties engaged. Benchmark Email simplifies the tools you need so you can get back to building relationships, accelerating your business and raising the bar.
Pricing
Free - US $15/mo
Custom Pricing for Enterprise
Pros
Free plan rich with features
Easy to turn a web post into an email
Easy to use in terms of building lists and designing newsletters
Great option to design responsive emails that look great on mulitple platforms
HTML users can use the code editor to build emails from scratch
Cons
List Verification only available in free plans
Constant Contact
Whether you’re launching an Email Marketing campaign, building an awesome website in minutes, creating an online store, generating awareness on social media, or boosting sales with Google Ads, Constant Contact have all the tools and guidance you need to achieve the results you want, all in one place.
Pricing
Starting at US $20/mo - Starting at US $45/mo
Pros
Websites and online stores are included in Email and Email Plus at no additional cost (However there is a 1.5% transaction fee for online stores)
Event Management & Marketing tools
Cons
Pricing is higher than competitors
Best for users who do not require advanced automation
No customization for subscriber forms
No Spam testing
EmailOctopus
EmailOctopus has all the features you need to grow your list, engage your audience and get results. Import existing subscribers and keep growing with customisable forms for your website. Or create stunning landing pages to capture more subscribers.
Pricing
Free - US $20/mo and up depending on the number of subscribers and sent emails per month
Custom plans for more than 500,000 subscribers
Pros
Free plan includes (Up to 2,500 subscribers and 10,000 emails per month)
Pre-designed templates customised with an easy-to-use email editor
Ability to build your own designs from scratch
Affordable pricing
Cons
Live preview of HTML coded emails requires improvement
Could do with more precoded templates to edit
MailChimp
Mailchimp is a well known leader in the email marketing tool industry. It is a cloud based solution allowing you to send marketing emails and automated messages, create targeted ad campaigns, build landing pages, send postcards, facilitate reporting and analytics and sell online.
Pricing
Free - Starts at US $299/mo
Pros
Very easy to use, especially the provided structure for designing newsletters
Free plan includes basic Email Marketing features such as email creation and scheduling
Reporting provides valuable audience insights to optimize your marketing efforts
Cons
Designer newsletters are actually listed as campaigns
Mailchimp proritises producing campaign and marketing strategies which can sometimes lead to confusion while navigating the platform
Easy to use with regards to design and implementations, however, lacks available templates and themes
Drag and drop templates could be more customizable
MailerLite
MailerLite takes Email Marketing beyond the inbox with advanced tools made easy. Design smarter newsletters using your editor of choice: drag & drop, rich-text, or custom HTML (or start fast with pre-designed templates). Create professional campaigns that deliver.
Pricing
Free - US $50/mo
Pros
Easy to use
Features included in the free plan:
Marketing Automation tailored to bloggers
RSS campaigns
WordPress integration
Video Marketing
MailerLite Academy provides free courses which include certification
Cons
No Spam Mail testing
Very basic reporting (with stats for opens, clicks, etc.)
Lacks automations for more advanced triggers e.g. when a customer visits a page on your website
Templates are not included in the free plan
Mailjet
One platform to create, edit and send your emails as a team. Mailjet is the only email solution where marketers and developers can work together in real-time and iterate faster by giving feedback directly within your email templates!
Pricing
Free - US $20.95
Custom offer for Enterprise
Pros
Free plan includes most features and up to 6,000 emails per month (Max 200 emails sent per day)
Competitive pricing 80+ 3rd party integrations available, including CRM, CMS and eCommerce including (Salesforce, HubSpot, Facebook, WordPress, Prestashop and Shopify)
Cons
List management could be improved
Email tracking is lacking detailed reporting on where the customer clicked, etc.
Limited automation conditions
Omnisend
Omnisend is a sophisticated eCommerce and SMS marketing platform that integrates all your communication platforms in one place.
Pricing
Free - US $99/mo
Custom Pricing for Enterprise
Pros
15,000 emails/mo in Free plan
Excellent spam protection
Affordable price
Easily set up segments and sync to Shopify
Cons
Free plan only includes one email channel
Big price difference between plans
SendPulse
SendPulse helps marketers and developers send transactional emails via SMTP or API. The platform offers 24/7 live support, great deliverability and detailed reports about opens, clicks and unsubscribes.
Pricing
Subscription Free - Starting at $13.44/mo
Pay as you go Free - Starting at (0.0054 per email)
VIP plan for the clents with over 5 million subscribers
Pros
Drag and drop automation features easy-to-create templates and campaigns
Email confirmation is very good and informative
reat segmentation and analytics features
Competitive pricing
Cons
Mailing configuration requires precision to avoid email spamming
Sender
Sender lets you create and send beautiful, branded emails. Choose from their library of professionally designed templates or build your own unique design in minutes without coding required. Create stunning newsletters without any HTML knowledge.
Pricing
Free - $46
Prepaid Credit payment $1.70 per 1000 emails
Pros
Email templates are easy to customize with elements including images, videos and text
Newsletters can be personalized for each recipient
Free Plan includes up to 2500 subscribers and up to 15000 emails/month with all features included
Cons
Contact management is basic
No option to create groups with data from campaign reports
No landing page features
Sendinblue
Sendinblue is a marketing communication platform which features Email, SMS, Facebook, Chat, CRM (and more...) all-in-one platform to help you grow your business through building stronger customer relationships.
Pricing
Free - US $65/mo
Custom pricing for Enterprise
Pros
Free plan includes unlimited contacts (up to 300 emails per day)
Advanced segmentation
Customizable signup forms
Sales CRM
All templates are responsive designs
Excellent customer suppport
Cons
Limited template library
The rich text editor can be glitchy at times
List management can be difficult if you require major changes after uploading data