Buffer

Buffer

4.3834 ratings byaverage rating is 4.3 out of 5, based on 834 votes, ratings by

G2

Overview

Buffer is a social media management software trusted by over 75,000 brands and businesses to drive meaningful engagement and results on social media. Try their suite of products for planning and scheduling your content, analyzing results, and engaging with your audience.

Best for

A variety of markets including: publishers, startups, non-profits, e-commerce, solopreneurs, businesses, and enterprises.

Features

  • Schedule posts

  • Create a posting schedule

  • Browser extension

  • 30+ third-party integrations

Additional Features & Apps

  • Calendar View (all paid plans)

  • Comment sentiment to let you know if a post has comments (all free plans and up)

  • Individual Post Analytics in all Analytics paid plans

  • Hashtag Performance in all Analytics paid plans

  • Audience Demographics in all Analytics paid plans

Pricing

Publishing Free – $99/mo
Analytics $35/mo – $50/mo

Discounts

Up to 20% for annual payment
50% discount to all registered nonprofit organizations

Pricing Plans

Lowest

0

user / month

Most Popular

99

user / month

Pros

  • Easy to use once set up

  • Web browser extension is great

  • Free version works well if you have a limited number of accounts

Cons

  • At times, photos cannot be resized within the platform

  • Buffer's middle-range plan is intended only for two users, which can make it expensive